Would You Pay for It? The 8 Most Expensive Natural Hair Product Lines Out Right Now

by Ijeoma of Klassy Kinks

most expensive natural hair products

Are you a product junkie who has some extra cash on hand? Or would you like to really pamper your natural hair with luxurious products? Look no further than this list of high-priced natural hair product companies, based on overall price per ounce.

Miss Jessie’s

Miss Jessies

Miss Jessie’s Pillow Soft Curls, $22 for 8.5 oz

Miss Jessie’s Curly ButterCreme, $32 for 8 oz

Miss Jessie’s Curly Pudding, $22 for 8 oz

Miss Jessie’s Stretch Silkening Crème, $22 for 8 oz

 

Aveda

Aveda Be Curly

Be curly shampoo, $21 for 8.5 oz

Be curly conditioner, $21 for 6.7 oz

Be curly style-prep, $24 for 3.4 oz

Be curly curl enhancer, $24 for 6.7 oz

 

Ojon

Ojon Damage Reverse

Ojon Damage Reverse Restorative Shampoo, $24 for 8.5 oz

Ojon Damage Reverse Restorative Conditioner, $25 for 8.5 oz

Ojon Damage Reverse Restorative Hair Treatment, $33 for 3.1 oz

Ojon Damage Reverse Instant Restorative Hair Serum, $40 for 3.1 oz

Ojon Damage Reverse Restorative Smoothing Glaze, $26 for 4.2 oz

 

DevaCurl

DevaCurl

DevaCurl No-Poo Quick Cleanser, $20 for 5 oz

DevaCurl Styling Cream, $25 for 5 oz

DevaCurl MirrorCurls, $25 for 1.7 oz

DevaCurl Heaven in Hair, $25 for 8 oz

DevaCurl Set It Free, $20 for 6 oz

DevaCurl Shine Spray, $25 for 4 oz

DevaCurl B’Leave-In, $20 for 6 oz

 

Ouidad

Ouidad

Ouidad Curl Recovery Ultra Nourishing Cleansing Oil, $25 for 8.5 oz

Ouidad Curl Recovery Whipped Curls Daily Conditioner & Styling Primer, $26 for 8 oz

Ouidad Curl Recovery Curl Defining Styling Souffle, $26 for 8 oz

Ouidad Deep Treatment Intensive Conditioner, $52 for 8.5 oz

Ouidad Curl Recovery Melt-Down Extreme Repair Mask, $40 for 6 oz

 

Wen

Wen

Wen Sweet Almond Mint Cleansing Conditioner, $18 for 6 oz

Wen Sweet Almond Mint Styling Creme, $24 for 6 oz

Wen Fig Sweet Orange Treatment Oil, $20 for 1oz

 

Moroccanoil

Moroccanoil

Moroccanoil Moisture Repair Shampoo, $21.80 for 8.5 oz

Moroccanoil Moisture Repair Conditioner, $22.80 for 8.5 oz

Moroccanoil Moisture Restorative Hair Mask, $43 for 8.5 oz

Moroccanoil Moisture Hydrating Styling Cream, $33.40 for 10.2 oz

Moroccanoil Treatment, $43 for 3.4 oz

 

Josie Maran Cosmetics

Josie Maran

Josie Maran 100% Argan Oil, $48 for 1.7 oz

 

And now for a community review! Have you ever tried any of these pricey brands? Did you think they were worth the cost?

KlassyKinks.com founder and editor, Ijeoma Eboh, is on a mission to change perceptions of kinky textured hair around the world. You can find her on social media @klassykinks.

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Klassy Kinks

KlassyKinks.com founder and editor, Ijeoma Eboh, is on a mission to change perceptions of kinky textured hair around the world. You can find her on social media @klassykinks.
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98 Responses

  1. These product prices are ridiculous and take advantage of the black consumer. We spend more money on hair products than anyone so these companies try to see how far they can push us. Shea Moisture is far more natural as most of the listed brands contain phenoxyethanol and other irritants and sensitizers which is not good. Miss Jessie’s is the only one I was curious about trying but I won’t because the price is ridiculous. We complained about Shea moisture’s salon professional line price range of 19.99-29.99 and rightfully so. Why do these products get a pass for these ridiculous prices? I wont support taking advantage of the black consumer. They can reduce those prices by half and still make a large profit. Charging all this money but the ingredients are not even all natural. All those irritating and sensitizing preservatives are why we are tender headed and have eczema and contact dermatitis and dandruff and flaking. I could go on and on. Do your research people.

  2. If it works..I say go for it!. I feel that brands like Aveda, Mizani, etc. have always catered to natural hair in some shape or form. And I’m not going to lie, the expensive stuff plays well with my hair ( even the organic, expensive brands as well).

  3. Hello All! I have been using DevaCurl now for the past 2-3 years. I was using something called Curl Keeper (its purple and keeps your hair super moisturized). I was finding that my hair was getting too oily with that product and that is why I switched to DevaCurl.
    DevaCurl is expensive, but it works for me. I use the NoPoo as “shampoo” first – completely rinse it out. And then I use the One condition – I section my hair – while completely wet and apply the one condition. After applying to all sections I spritz again with water and do not rinse out compeltely. After that i apply the Angel (Gel) that holds the curl without frizz. Now keep note that this is all while my hair is soaking wet. I usully get rid of the drippage using an old t-shirt or paper towel as the towel will add frizz. Then from there I use a diffuser attachment to my blow dryer to dry.

    I get my DevaCurl products from Amazon – seems to be cheaper than what they are priced at Ulta.

  4. I make my own sealant using Naptural85 recipe. I think soon all shampoos and conditioners will be sulphate free,one retailers start responding to buyers and when that happens I’ll buy the cheap ones. The prices for black hair products are extortionate.

  5. I think its ok to treat our hair kindly with the right products, but what’s happened now is these manufacturers have hiked up product prices because relaxers are out for many women. They’re jumping on the band wagon and found a way to rip us off, we’re being fleeced big time. Just like everything else try not to over spend on things you won’t use for long, get sample sizes to try them out. If you like them have a budget and try and stick with it.

  6. It’s not necessary to spend a ton of money on these products. There are so many inexpensive products out there that offer the same results. You just have to go through trial and error. I have used Wen in the last, but you can find it much cheaper if you search the web.

  7. I use As I Am product line…..it’s pretty pricey IMO, but great stuff for sure. Not sure why As I Am wasn’t listed….

  8. No, I haven’t tried any of them expensive products…&& don’t think I ever will. SheaMoisture products, Tropic Isle Living products, basic Shea butter, EVOO, coconut nut oil, and avocado oil work just fine for me. and my frugal lifestyle.

  9. I’ve tried the DevaCurl line, several products from there. It’s my splurge worthy brand. I like to alternate between cheaper brands. And DevaCurl needs to start having Black Friday sales. Real talk. Also, I liked some products more than others:
    — The No Poo smells like cleaning products. Will not repurchase even though it performed well. I prefer the As I Am to Co-Wash. It’s cheaper and smells better and performs well. But I hate the packaging. I also like to use Trader Joe’s Tea Tree Tingle to co-wash.
    — The One Condition is nice. Great moisture and slip, but Tresemme Naturals has better moisture and slip. I like the One Condition more as a leave-in rather than a rinse conditioner, which makes it more economical to use.
    — The Light Defining Gel is a love like no other. It’s light, defining, (duh) and smells nice. It’s not too crunchy. And I have not found any cheap alternative gel I like as much as this.
    — The Set It Free Moisture Lock is another love like no other. It smells nice (like candy, Skittles specifically), and keeps my hair defined and doesn’t allow humidity to frizz it up. I keep a travel size in my purse to refresh my hair.
    — Now, the Styling Cream, I wanted to like. But although my hair looked great, the hydrolyzed wheat protein left it feeling cray-cray. So, I won’t repurchase. Fortunately, I was using a free sample. If you’re protein sensitive, the gel has protein as well. And although my hair is not protein sensitive, hydrolyzed wheat protein, especially as a leave-in product, is the devil.
    — The Heaven in Hair was crap, too. But it might have been the Styling Cream making it perform badly.

    I’ll stick to the One Condition, Light Defining Gel, and Set It Free Moisture Lock.

    1. Thank you for the mini-reviews 🙂 I’ve been curious about this line but didn’t want to invest the $$$ only to find that my hair doesn’t like the products.

  10. I would splurge on some of the Moroccan products….especially the argan oil. Shea Terra Organics also sells a really good brand of argan oil

  11. With Wen, you get about five days of good hair days before it goes crazy again. Plus when you order from the number or the website from the infomercial, they send you new stuff every 30 days on the dot, so product could pile up of you don’t go through stuff quickly.
    Miss Jessie’s, I love. I don’t think I’ve used her whole line, but what I’ve tried was very good. I’ll have to talk my mom into trying some more of her products.

  12. A standard shampoo, conditioner and DC. Water + glycerin mix, olive and sometimes ors girls lotion. Has never failed me yet. I find these ‘natural’ lines, unnecessary and extra. Hair should not break the bank. A vacations or 2 yes. ????

  13. I have tried Miss Jessies products but they are a bit too heavy for me and I am not too sure they are really that great for your hair. I love the Moroccan Oil line but can not afford on the reg…but I buy every once in a while as a little treat. The Wen line I used when I was relaxing my hair and it worked wonders…I have never used on my hair in its natural state. I may try it again one day.

  14. If the product works on your hair, then yes pay $$$ for just use it sparingly. Try finding the product on sale BOGO, bulk, trade show Natural hairshow or going out of businesses sale. I bought the $20 small Moroccan oil but it is so worth it and it goes a long way because I use very little.

  15. I have tried a few of the lusted products, and none of them were that great for me. I have combination 4’s hair, that can be very dry. Miss Jessie’s was awful, dried out my hair something terrible! OUIDAD was WAAAAAY over priced and that Ultra Nourishing Oil cleaners so so misleading it was ridiculous! It felt like a very drying sulfate shampoo in my hair.

    I have to put in a plug for Oyin Handmade, I have been using their products for well over a year and they are amazing! It is black owned, reasonably priced – in comparison to the featured products, and all natural. I buy them directly from the company online, but the recently started selling them at Target. If you haven’t tried them already check them out. The smell of the products are hit and miss, in general the smell fades over time. LOVE the juices and berries scent! They can get kind if sweet smelling.

    1. I LOVE Oyin Handmade. Usually buy direct from local hair shows in the DMV area but am really excited to check Target. Juices and Berries is EVERYTHING. In what city / metro area did you find Oyin at Target

      1. They sell it at the targets in Baltimore. Not sure if that’s mainly because the products are made here by a husband and wife.

  16. I have only tried the Miss Jessie’s line , which is overrated and awful, by the way. But I do want to try Aveda, though.

  17. No thank you. Especially that I know its more what I put in my body and the technique (handling) than product that grows my hair and makes/keeps it healthy.

  18. Miss Jessie’s usually does a Black Friday sale between Thanksgiving and Christmas and offers a good discount during that time so I have purchased those products then. I feel just okay about the curly pudding and quick pillow curls, but love the super sweetback treatment and the leave in conditioner.

  19. I began my natural journey using Ms. Jessie’s products but stopped immediately because they were very drying to my hair. I use Aveda Blue Malva shampoo to keep my gray hair silvery. This works wonderfully and is worth every penny. I used Wen, it was okay but I didn’t like being locked in to their ordering system and the results on my hair weren’t great enough to keep me coming back. The rest I haven’t and won’t try because of the cost and I can keep my hair healthy with less expensive products.

  20. I meant to say I would buy expensive if it was a black owned business with products I really liked. Now miss jessies ingredients are terrible, I would never buy those products.

  21. I like Miss Jessie’s, it’s expensive but it works. I will buy clothes from the sale rack and pay $6.99 for a blouse but I like to use good hair products. If I ever found something less expensive that worked the same, I would buy it.ni haven’t so far. But I don’t believe in buying a lot of different things, so I will stick with her.

  22. I have been using Wen since 2011. I had a relaxer then and transitioned in 2013. Wen has been great for my hair! I use it on a weekly basis along with the Aztec Healing Clay mask and Herbal Essence Hello Hydration for deep conditioning and clarifying (ACV with the clay). My scalp is naturally dry and I have to moisturize it every other day.

  23. I started my curly girl journey after combing out my dreadlocks after having them in 13 years using Cholesterol conditioner. Pre-locks, my hair was thin and damaged from relaxers. So I shaved my head and started twisting as it grew out. I have super fine, 3c hair, but pre locks it was just a mess of dried out frizz. After 13 years of locks, I was left with the hair I had when I was a kid.

    I have tried it all. I have fine 3 c hair so my final choices are because I don’t want my hair feeling greasy, sticky, oily or heavy. I like light, soft curls that move and stay defined through all activities and weather. I pay the extra for the products because these don’t need to be used daily. I can spray with water or refresher sprays and get a second or third day out of the application. But if I use them daily they work fine too without adding weight or residue.

    My staples are: Morrocan Oil and Morraccon Oil Brands Curl Definer, Be Curly, Mixed Chicks, Wen or Ouidad products. I tried all of the others except Ojon. I wash and go, and rarely manipulate my hair with styling too much including twistouts. Any of these get me the shine, definition and moisture without stickiness or excessive weight. If your hair is thicker and thirsty, they may not work as well for you.

    I love Wen to cleanse, but generally find my hair is responsive to any moisturizing conditioner. I shampoo maybe every 3 weeks or so.

  24. I love WEN! I have been using it for a year now and still loving it. I have type 4a hair and my curls come out great after washing. I don’t shampoo my hair, I just conditioned and oil after. It’s definitely worth it.
    [img]https://bglh-marketplace.com/wp-content/uploads/2014/09/image.jpg[/img]
    [img]https://bglh-marketplace.com/wp-content/uploads/2014/09/image-1.jpg[/img]

  25. I am hooked on WEN, been using it for over a year! Worth every dime. Tried Miss Jessies when it first hit the market couldn’t get past the smell..

  26. This is blatant EXPLOITATION. Manufacturers of black hair products are recouping their loss of profit from the lack of creamy crack sales by upping the prices on their chemically enhanced “natural” hair products and are promoting these products as glamorously as they can because they know black women are mesmerised by shiny new products presented in pretty packaging… and the higher the price of the product the more black women will believe the product will not fail to do for their hair what is written on the bottle, container or tube. If you think these products are expensive in the US… take a look at the extortionate prices in the UK. The UK is making damn sure that black women pay a high price for rejecting stringy chemically damaged hair to embrace their natural coily tresses.

    Miss Jessie’s A Super Soft Styling Lotion Pillow Curls £19.99 for 8.5 oz (US Dollars $33.18)

    Aveda Be Curly Shampoo £20.84 for 8.5 oz (US Dollars $34.59)

    Ojon Damage Reverse Restorative Shampoo £21.48 to £72.44 for 8.5 oz (US Dollars $35.66 to $120.25)

    DevaCurl No-Poo Quick Cleanser £30.32 for 5 oz (US Dollars $50.33)

    Ouidad Curl Recovery Ultra Nourishing Cleansing Oil £50.17 for 8.5 oz (US Dollars $83.28)

    Wen Sweet Almond Mint Cleansing Conditioner £29.98 for 16 oz (US Dollars $49.77)

    Moroccanoil Moisture Repair Shampoo £19.99 for 8.5 oz (US Dollars $33:18)

    Josie Maran 100% Argan Oil £59.50 1.7 oz (US Dollars $98.77)

    1. Well, it might still be exploitation, but these companies don’t/never did make relaxers, and I think only Miss Jessie’s is black owned/created or even targeting black consumers specifically. You could accuse them of being opportunists taking advantage of the “natural trend”.

  27. I didn’t spend that much on the D?vaCurl line when I bought it at sephora. I spent $21 for the travel size to try the four products (shampoo, conditioner, light gel and curl mister) and then I spent maybe $40 for both the conditioner and shampoo. I think if you don’t look for sales at Ulta you’ll spend full price but there’s always a way around the cost. I love the D?vaCurl line for my cowash midweek and it really makes my curls pop (3c/4a). If you’re using a lot of conditioner and shampoo then it’s expensive but I read somewhere that people often use too much of a product. I haven’t bought D?vaCurl in 3 months and still have product left over. Also, it’s $20 for 12 oz of the No-Poo on their website

  28. It’s nice to pamper your hair once in awhile, however for me personally I’d rather go the extra mile to a salon for a full hair spa day. I think the most expesive product I’ve bought to date was about $22 dollars. I like to find hair products that do as equal a job to the higher price brands while saving a bit on the side.

  29. I’ve tried a sample (a cream meant to hold curls) of Aveda’s Be Curly line and didn’t like it.

    I MUST try Wen as soon as possible.

    However, my hair moisturizer is $23 for 3.5 ounces and it’s seriously worth it because I haven’t found any affordable product that works and smells better.

    1. Just be aware that WEN uses silicones that are not water soluable, so if you have sworn off sulfates you might not like that. However wen (?see what I did there *look of smug satisfaction) I was still using sulfates more than…well practically nvr I guess..lol I did find that co-washing my 4b+a+c hair with their conditioner (sweet almond) did result in some nice coil poppage :P…good luck 😀
      ps..the smell of the fig one made me wanna barf, almond and lavender ones were nice tho – full disclosure lol

  30. I tried Miss Jessie’s line and it’s darn expensive. The curly pudding leaves your hair sticky and leaves a grime on it. When used in conjuntion with the conditioner little balls of product clump off your hair. It’s awful.

    1. Agreed on the curly pudding. After trying it surprised me so much that it gets such rave reviews. MJ’s is my top product line though. Just tried the leave-in they said smells like softener (which it does) and actually liked it. Made my hair curly. Unfortunately I have to purchase their products sparingly :/

      http://mysocalledfashion.com

  31. I would try a sample, but I’d rather stick with my cheaper stables. I’m heavy handed too so I’d be taking out loans just to afford those brands lol.

  32. Is it just me or are the latest posts written with a negative undertone?it’s like the aim is to get negative responses.

  33. Don’t sleep on the Aveda products. I didn’t care for the Be Curly line, but their Damaged Remedy line is awesome. The shampoo is THE most hydrating, luscious shampoo I have ever stumbled upon and the deep conditioner leaves my hair feeling like soft, clean hair. It is expensive, I manage to get about 10 shampoos out of one bottle and 4 conditions out of the conditioner.

    The Damaged Remedy line is what brought my hair out of its dry, rebellious phase. I had tried many of the popular lines, SheaMoisture and Herbal Essence and they didn’t do anything for me.

    1. Hey 🙂 thanks for the review, just wondering how would you describe your hair? 🙂 curl size/shape/type, strand thickness, porosity? Your review sounds promising but I’m a broke student so just thought I should ask u lest we have nothing in common with our strands lol…I have brastrap length coily hair that ranges from smaller than a pen coil to straw sized s shaped curls definitely a mix of all the 4s if u use that method 😛 maybe medium porosity…but I’m not 100% clear on that lol thanks!

      1. Hi RHC,

        I would describe my hair as all of the 4a/4b and 4c categories as well, but all of the textures have dryness in common. If my hair was straight it would be past my shoulders, but I don’t straighten it (I don’t know how to) so I always do the two-strand twist out and depending on humidity/twist size, my hair can be huge and brush my shoulders or it can be short, just past my ears.

        I’ve tried the water porosity test and the hair just floated on the water, but sank when I pushed on it, so I don’t know how well of an indicator the test is for my hair. Overall, I think my hair is high porosity as it can feel as if the cuticle is raised, which can give it a rough feeling.

        As for the Aveda products, stop by the store or salon and see if the Damaged Remedy line comes in travel size. That way you’ll get to try it out before committing. I totally understand that price can be an issue. Hopefully, there are travel size or samples an Aveda clerk can provide you. That line brought my hair back to life.

        I hope this answers your questions. Please let me know if you have any others.

        Have a good day!

  34. I haven’t tried any of the products listed above yet. I would love to try the Deva curl line, especially their no-poo, but I calculated $160 for all the products listed above and… O_o.

  35. Miss Jessie’s all the way for me. It can be quite affordable if you stock up during the flash sale (sent via email notice). I’m actually surprised to read such negativity regarding the line. I’m wondering if those that don’t like it, actually have the specific products designed for their type of hair. I actually went to the salon, and got the right “prescription” for my specific hair type; and it has worked for me. On the contrary, those that I have recommended the line to, that did NOT get a “prescription” have had little to no success and then add complaints about the cost. ijs

    1. I’ve used the curly buttercreme on my kinky hair for 10 yrs now; haven’t found anything better. I find it to be quite cost effective because one container lasts many, many months. When I tried some less expensive formulations, I had to use a lot more product to get a similar result. Not sure why ppl have such a strong objection to miss jessies. If it’s because it’s expensive, there will always be expensive products out there. There are products much more expensive than miss jessie’s. You don’t have to buy them. Purchase what’s within your price range. It’s not like miss jessies has a monopoly on the natural hair market segment. As we all know there are options, including natural products and diy formulations; no need for animus towards a single player in the game. Now if you say they’re testing products on puppies or something, I might understand it…

  36. Deva Curl Heaven in Hair is well worth the price as a deep conditioner. It is the truth and a little goes a long way.

  37. My go to products are KinkyCurly ( spring & summer staple) ,WEN ( my main shampoo;LOVE Fig & Pomegranate), Carol’s Daughter ( revisiting after 2 years) , Qhemet Biologics ( a staple) & Shea Moisture (Yucca & Baobab), and , when necessary, as in last winter , I go OLD SCHOOL Blue Magic, Dax, Sta Sof Fro & S Curl.

    BTW, I got a jar of Ms Jessie’s Curly Meringue & Pillow Soft curls for cheap at target’s clearance. Anyone have any advice on how to use those products on fine 4a/b hair ? Haven’t tried them yet.

  38. It ain’t trickin if you got it, right?

    Personally, I try not to go over $10 for 8oz of product regardless of the brand. However, I did indulge on the ouidads heat and humidity gel ($18 or 8oz – got it on “sale”). I went thru it in 3 uses because of my hair length at the time but it was totally worth it.my curls were perfect thru out the summer humidity. Even held up on a vacation to Florida and the humidity down there is crucial.

    I’m not about to count anyone’s pockets and say what people should/shouldn’t spend because I’m not paying their bills….ain’t none of my business what folks spend on hair products.

    1. Ouidad humidity gel is the only product from these lines that I splurge on and us worth it to me. I made a sample size (3 oz) last years because I use it more as a serum, mixed in my hands with conditioner or curl cream. Sometimes I’ll add a cheap gel on top, but it works great (in GA and Caribbean humidity) even without it! My hair is 8-12 inches, so it’s not short.

  39. HELLLLLLL No! The question should be why would you pay for it! When I began my healthy hair journey I was a product junkie. I was influenced by youtubers suggestions ( product haul). My shelves were full of different products some I used only once (what a waste of money). However there are youtubers that give advice on dyi products. Dyi has saved me a lot of money$$$$ Yaaaaasss. I make my own hair butter, moisturizer, leave in and sealant. The only products I buy are shampoo and conditioner. It just makes sense. Why spend so much money on these products when you can make your own for less than half of what it would cost to buy an 8oz bottle for $25+?????

  40. If I pay over $10 for a single product I think I’m doing something, so no. A Carol’s Daughter product here and there is my splurge.

  41. Im going to try Ojon again, I used to use them eons ago. Ive heard they reformulated their line and its awesome (although it was lovely for me before). Also, I just went to their website and they have def added some new products including a cleansing conditioner and a shampoo with no sulfates, so Im curious. Miss Jessie is just an absolute no- way too overpriced for ingredients that dry me out. (been there done that wont go back). Never tried Aveda-but wont, My sister has and she never liked it, felt like it was for looser textured people. And im really curious about Ouidad, and def want to try Deva curl line one day, have heard good stuff from other family members, the price has kept me away.

    The downside about these type pf products is if its really awesome how much you end up coming out of pocket-for consistency. They are def targeting a certain audience. For me-retirement savings is real. Im probably not their target audience, but a splurge every one in a while is nice (if it works).

  42. Miss Jessie’s: Years ago I won a jar of the Rapid Recovery Treatment (it was an Afrobella giveaway). That stuff was AMAYYY-zing…but not so amazing that I’d pay close to $60 for it on the regular. A couple of years ago I had a “what the hell” moment and did the BOGO thing…got the unscented Curly Pudding and the Stretch Silkening Creme. I haven’t been able to give away the Stretch creme but I was pleasantly surprised at the twistouts I got from the Curly Pudding…but not so much that I was willing to pay for it on the regular…

    Aveda: The Be Curly curl enhancer was like magic on my 4b TWA. Unfortunately, longer hair = more product = more $$ = naw, son.

    DevaCurl: I tried their sample set and it did nothing for me so I gave it away to a friend with type-3 hair. I have another friend with 4c hair who swears by it though…

    I don’t know why people get upset over what’s basically Econ 101. There are products available at all price points and in some cases you really do get what you pay for. KCCC has become a Holy Grail product for me in the last couple of years. Plus I can make the large jar last for over a year so it’s worth the $30.

    1. I second this, Oyin is expensive to me but their products actually work. I have not tried any of the products mentioned in this article, not sure if I ever will.

  43. o.O at DevaCurl. I can say Miss Jessie’s is nowhere worth it and Kinky-Curly has also disappointed me, but Ojon tempts me a smidgeon.

  44. Depends on the ingredient list. I splurge when it comes to my hair products but hey I got it like that. Team Single no kids, but I don’t pay for junk. Ahem! Miss Jessie’s

    1. Miss Jessie’s is out of control. Too expensive for the cheap ingredients used in their product line. I found their products to be a waste of my money.

  45. They are all cheaper than going to the salon to get a weekly wash & set and a retouch every 4-6 weeks. I didn’t even count the trims and color.

    1. You took the words right out of my mouth! It’s all relative. So many of us, have routines with the salon weekly which can add up to thousands a year not to mention the maintenance and touch up products.

  46. I’ve been using the Ojon Damage restorative treatment in a jar (not shown) for 3 years. It is the only one out of all of these pricey items that I use and trust.
    It is recommended that you use it as a pre-poo treatment, but I use it as a midweek treatment for my ends. It penetrates hair strands and nourishes them. Due to the price I use it sparingly but it works for me!

  47. They ought to feel shame of themselves. Shea moisture and as I am are a little expensive to me. I dotn have money to be spending $30 on some hair product chile buy. Thats just scheming

  48. It’s relative, right? If you can afford it, it’s not pricey. We don’t all have the same salary.

    I can’t afford these prices, but I know people who think they’re cheap. And I know people who think all the cheaper products some naturals mention they must have in order to leave the house add up to being ridiculously expensive. If they work and you like them *big shrugola*

    1. If you can afford it means nothing Overpriced is overpriced. If I was a millionaire I would not go spending 2million dollars on a house worth 400K just because I have it.

      1. You missed the last line, “If they work and you like them”.

        Ultimately some people think MJ’s is junk and others think it’s fabulous. So differing definitions of “worth” regarding ingredients, packaging, quantity and marketing are subjective. Also, housing prices fluctuate based on all sorts of factors.

  49. I use a few products from Miss Jessie’s line. Currently I use the multicultural curls, it’s a pretty good product but I think the pillow soft curls is better. It gives my curls great definition without the crunchie feeling some products leave and minimal shrinkage. Is it worth the Price?? Until I find something similar…Yes!

  50. I’ve only used the Deva line (2 years ago) and I can definitely say it wasn’t worth it. I’m an admitted product junkie and, while I love trying new things, I’m not breaking the bank for lousy ingredients (Miss Jessie’s *coughs*). Now, as opposed to when I first became a product junkie, I try to stick to small businesses with reasonable prices and low shipping rates and discounts are a MUST!

  51. I find that Camille Rose Naturals, Karen’s Body Beautiful, and Mixed Chicks are expensive, but I usually try to wait and get them when they are on sale. I hadn’t tried Carol’s Daughter in the past because of the price, but hopefully I will try her line in Target soon.

  52. I dont use Miss Jessie’s hair products; that stuff is basically just expensive perfume for your hair. I’ve never experienced benefits from using it.

    The argan oil is probably real deal, though. Due to the low yield of harvesting it from the source and how its stored, it has a higher price point than other oils.
    The junk oils that are proliferate in the natural hair market make my stomach turn. I’d rather pay a decent price for a high quality, natural product when it comes to my hair.

  53. Nah bro, I will stick to:
    Twice a week or as needed:
    Water – free
    Huge bottle of Extra virgin Olive oil – less than $15 (this lasts a year)
    Shea moisture curl enhancing smoothie -$7 to $10

    Once a month wash day:
    One and Only Argan oil shampoo- $12
    Shea moisture conditioner – approx. $12
    Shea moisture deep treatment masque – approx.$13

  54. My fine hair loves Miss Jessie’s unfortunately…. But one of their overpriced tubs of product lasts me 5 – 7 months. So I usually shop the end of the year 50% of sale and buy 2 or 3 tubs.

  55. I have to give Miss Jessie’s a little credit for being revolutionary. I mean who else would’ve thought to whip up a batch of hair cream using only a blender, some Vaseline®, a little baby oil and a packet of grape Kool-Aid? Then to sell it for $48? Pure genius.

  56. Heck naw. I “splurged” on the Giovanni mask for $10. Perhaps if my hair didn’t thrive with anything else…and I got a free sample..and my hair loved it…maybe then I would shell out the money. I’m doing quite well combining natural ingredients that I have at home anyway with cheaper brands that last forever and have very similar ingredients to the pricier brands anyway.

  57. I love Aveda’s products, they’re one of the few haircare lines that I’m willing to splurge on every once in a while.

    I’ve tried Moroccan Oil before, I like the consistency of it, but it’s just too pricey to keep in my regular product rotation.

    Miss Jessies. HAH. They fooled me once, never again.

    Ojon’s restorative hair treatment was nice, but not worth the price imo. I may revisit it one day in the future, the last time I tried it was when I was relaxed which was almost 6 years ago. It may work differently now that I’m natural. Smells great though.

    I feel like Jane Carter Solution should be on here. Pricey stuff, never tried it since I’m not sure it’s worth it. A brand that is worth the price is Redken, I’ve used that for well over 10 years on the regular. I am curious to try one of the mega expensive brands like Shu Uemura or Davines…but for free.

    1. Jane Carter solution should be on here! I tried the butter and it was something I could have made at home.

  58. I have tried all of the Aveda line, minus the shampoo. I use to work for a spa so at the time, I was getting everything at about half those prices. Although they are higher priced, I don’t consider them higher quality. This is not a line for someone who is protein sensitive as every product contains wheat protein.

    The conditioner has absolutely no slip!! I had to add olive oil on top of it and then had to use the shower stream to help after that. Mind you I already detangled outside of the shower but like to do a single pass with a shower comb. It does however make a nice pre-poo when mixed with oils.

    The serum is not very serum-like. By that I mean, it’s not the texture that you would assume. It’s thick and almost gel-like to the touch. It’s best when mixed with a little water. It doesn’t mix well with other products and will cause white dandruff like flakes if not used with a super light touch. Works well to seal ends when thinned with water and the wheat protein helps with breakage, but is too drying to be used alone.

    The curl enhancer was the worst of the three, however. I thought it would define my curls, yet the only thing it does is cause huge amounts of shrinkage. By the company’s own words: it elongates curls when wet and constricts while it dries to enhance curls. That should have told me everything and yet I tried anyway. I have never experienced the amount of shrinkage that I did while doing a WnG with this product. My almost BSL length 3c/4a hair shrunk up to mid-ear. If I wear my hair product free, it stops at chin length. I was mortified and confused. One of my friends suggested that I try it as the styler on a stretched style. Results were no different. I twisted my hair and then Bantu knotted the twists and wore those for two days. The morning of the third day I took my hair down and it didn’t look as elongated as it normally did even after all the fluffing and picking in the world. My hair was frizzy and dry, despite going to my holy grail products for every other step in the style.
    I have 3/4ths of a bottle if anyone wants it. I refuse to use anymore of it.

  59. At this point what I have been using works for me which is Shea Moisture. I love what they stand for helping disadvantage women realize a brighter future. Although I would like to know how exactly they do that. I would pay the price of one of the brands above if they were giving back or doing something similar but I just can’t especially since most of these products on the list aren’t even “natural” and free of silicones and etc.

  60. Miss Jessies? Ab.so.lutely. NOT. The main ingredient is mineral oil which is fine but it is CHEAP. You can get a gallon for like six bucks. So why am I paying 22 for a few ounces?

    Ojon. I have when I was relaxed but don’t know if I’ve used it since going natural. They are good products though…so maybe?

    Devacurl and Ouidad. No.

    Wen. No. It’s a cleansing conditioner, a co-wash. I’ll stick to my TJs Nourish and Aussie Moist. If I really want to try it, I’ll use the Sally’s knock off.

    Morracanoil. No. Again for the mineral oil reason.

    Josie Maran. I would and I have but I can also get argan much cheaper online.

  61. Nope. I only get £10 a week from my parents and even if i had more money i still wouldn’t bother.

  62. Nope. Not unless they were gifted. Because one thing I have learned after all these years of being natural is that there is no magic product but there are “magic” techniques. If a person makes changes to their cleansing (frequency, poo/no poo), conditioning (frequency, steaming, heat therapy cap, overnight) , strengthening plus/minus moisturizing; and they find what their hair needs then even a good old cheapie product will seem like magic. Start looking at the top 10 ingredients for all these hair products and you will find lots of crossover, so no magic/luxury, i believe strongly in technique 🙂

  63. You forgot the Kinky Kurly line. Do I think its worth it? No. Do I use it? Yes in the winter. Am I looking for a product just as effective and inexpensive? Yes, and I’ll let you know when I find it.

    Miss Jessies is just wrong. The price is ridiculous, the products dry out my hair and are full of awful ingredients and they are expensive to boout.

  64. Yikes, an entire line from one of these companies cost more than my double play internet and TV bill O.o I would try them…if they were gifted

  65. Nope and never will. The only “pricey” product I have is Giovanni’s leave in conditioner. The rest is good old water, EVCO, honey, tresemme naturals moisture range, honey and aloe vera juice. Can somebody say Kitchenician?

    1. I remember when I started my natural hair journey and I thought that the Giovanni hair product line was like the most expensive procduct line ever! Boy was I wrong, I don’t understand how people can afford to have such a huge “hair product budget”

  66. I used to pay for Moroccan Oil, but I found a really good Aragan oil with Hawaiian Silky. Miss Jessie’s? No way, I was given a sample and my hair did not like it at all. I haven’t tried the others, but if I like it then I will buy it until I find a cheaper version that does just as well, but if not then I’ll stick with the pricey one and hopefully they have a loyalty card or something like that, so I get a discount.

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